Run and Scale autonomous campaign with full control
NYX tells you where spend should move and shows the working, generates the creative to test next, and answers the numbers questions people keep sending you. You approve everything. Nothing changes on its own.
Connect a live account and check the recommendations against your own read.
Connects to the accounts you are already in all day.
Campaigns run across Google, Meta, LinkedIn, TikTok and Snapchat. Reporting connects your ad accounts to Shopify, GA4 or your MMP.
Performance marketing shouldn't require your entire week to keep campaigns moving.
- Optimisation gets delayed by the next launch
- Creative testing is limited by production speed
- Reporting turns into hours of pulling numbers and answering the same questions
- Automation tools make changes on your behalf when you'd rather approve every move
What NYX does for you.
Recommendation Engine
A prioritised list every morning, built from your own account's last three months, with the calculation behind every call visible.
Pixeo
Brief a variation in chat, review the direction it proposes, approve, and get a launch ready creative back. Each version is saved separately, so a test round is a set of versions you can track, not a folder of overwrites.
Neo
Ask what moved and get the answer with the chart. A CAC spike traced back to CPC, CTR or conversion rate without opening four tabs.
Xeno
Builds and launches across five platforms from the same workspace, so a cross platform test is one build session instead of five.
Custom Reports and Automated Alerts
Save the answers people keep asking for, and let the alert reach them instead of you.
How it works.
Connect
Link Google and Meta, plus Shopify, GA4 or the MMP so performance can be read past the click.
Set brand context
Brand details and guardrails go in once on the brand onboarding page, and creative works off them from then on. Editable whenever the brand moves.
Work the recommendation queue
Daily prioritised list with the reasoning shown. You accept, skip or defer.
Test and measure
Generate the next creative round in Pixeo, launch through Xeno, read the result in Neo, start the next round from the winner.
What changes.
The optimisation pass stops slipping
The queue is built before you sit down, so the work starts at deciding rather than at looking.
Creative rounds stop waiting on someone else
Brief the variation, approve the direction, launch it the same day.
The question queue gets shorter
People pull their own numbers out of Neo instead of pinging you.
Questions about NYX for Performance Marketers
Will NYX change my account automatically?
Where do the recommendations come from?
Do recommendations account for learning phase and thin data?
Is Google and Meta performance merged into one number?
Can Pixeo produce a batch of variations at once?
What can Neo reliably answer?
Need more help?
Our team is here to answer your questions.
Connect an account you know well and check the recommendations against your own read.
Connect a live account and check the recommendations against your own read.